Leading the electric car industry in India, Tata Motors, debuted the Tata Curvv ICE and EV on Friday. This launch is consistent with the manufacturer's strong multi-powertrain approach. The internal combustion engine (ICE) version of the Tata Curvv will be released soon after the electric vehicle (EV) version.
The Managing Director of Tata Motors Passenger Vehicles Ltd., Shailesh Chandra, said, "Tata Motors has led the Indian SUV market." Our designs are well-known for their powerful road presence and improved functionality, which we have continuously implemented. Success stories such as the original Sierra, Safari, Nexon, Punch, and Harrier highlight our leadership in the SUV sector through design.
The Tata Curvv SUV's price is:
Tata has not yet disclosed the Curvv's pricing, but the automaker is requesting that potential buyers "register their interest."
Launch date of the SUV:
The car will be launched on August 7.
The Curvv powertrain from Tata Motors:
The Curvv comes with strong diesel and petrol engine options in addition to electric versions that have the longest driving ranges in their class.
Key features of Tata's Curvv SUV:
According to Tata Motors, the Curvv's SUV coupé design highlights a strong aerodynamic motif that flows naturally from the front of the car to the back, highlighting its unique personality.
The recently launched SUV has huge screens, connected car technologies, and state-of-the-art infotainment systems inside. The Curvv stands apart in its class thanks to a number of cutting-edge features that are usually only seen in higher-end cars.
Furthermore, the manufacturer guarantees that the new SUV has multiple active and passive safety systems and is built to the strictest safety regulations.
The Curvv's strong cladding, dynamic proportions, and increased riding height all contribute to its attractive appearance. Large wheels, high approach and departure angles, and more ground clearance all help to provide a stable and well-balanced stance, and the roofline's steep inclination reduces wind resistance. There will be two new colors available for the SUV coupé: Gold Essence for the Curvv ICE and Virtual Sunrise for the Curvv EV.
The Curvv, with its SUV coupé design, aims to serve Indian families by offering a clean and uncluttered interior that combines an SUV's capabilities with an exceptionally spacious cabin without sacrificing storage, unlike other coupé body styles.
"Its integration of best-in-class technologies in the cabin and a daring yet astute choice of colors, materials, and finishes demonstrate the emphasis on premium appeal." The cabin's panoramic glass roof lets an abundance of natural light in and gives the inhabitants a feeling of openness and freedom. In an official release, the company stated, "The boot space has also been reconfigured to meet customer needs, offering increased and accessible storage space."
With almost 60% of the Indian market for electric vehicles, Tata Motors has laid out a bold plan to further solidify its leadership in the industry. The company sold 64,217 electric cars in the 2023 fiscal year, up 66% from the 38,728 units sold in the 2021–2022 fiscal year.